CHAPTER 17 · PART 1 OF 3

How to Create Content That Attracts Customers: Inspire, Inform + Impact!

WISELY SHARE…

Discover how to turn your knowledge, ideas + wonderful offers into helpful, inspiring content that attracts the right people, creates meaningful connections + gives them exciting reasons to explore your business!

💛 You Have More Wonderful Things to Share Than You Think!

Hello, my wise friend!

 

Have you ever sat down to write a social media post, create a little video or share something about your business – and suddenly wondered:

“What on earth should I say?”

 

Perhaps you’ve looked at a blank page, hoping for a wonderful idea.

 

Or maybe you’ve thought:

“I’ve already talked about my products. What else could I possibly share?”

 

Well, here’s something I’d LOVE you to consider.

 

You already know things that could make a wonderful difference to someone else!

 

Perhaps you’ve discovered a helpful solution to a common problem.

 

Learned something valuable through your own experiences.

 

Developed a skill that makes life a little easier.

 

Or created a product or service because you recognized something people would genuinely appreciate.

 

And somewhere out there, someone may be wondering about exactly the thing YOU could help them understand!

 

Isn’t that an exciting possibility?

 

In Chapter 15, we explored how to attract customers by helping the right people discover your business.

 

Then, in Chapter 16, we looked at how thoughtful words, descriptions + search strategies can make your wonderful offers easier to find.

 

Now we’re going to explore how to create content that attracts customers by giving people something genuinely helpful, inspiring or meaningful to discover!

Your next customer might discover your business through something helpful, inspiring or meaningful that YOU already know how to share!

And here’s the encouraging part.

 

You don’t need to become a professional writer.

 

You don’t need expensive equipment or elaborate productions.

 

And you certainly don’t need to invent something extraordinary every time you create a post!

 

You can begin with your knowledge, your experiences + the wonderful things you’ve created for your customers.

 

And by the time we’ve finished, you’ll know how to take ONE meaningful idea, turn it into something helpful + inviting, and connect it naturally with the wonderful business you’re building!

 

Let’s discover how!

🌷 Begin With Something Your Customers Would LOVE to Discover!

Before thinking about what to write, record or publish, I’d love you to consider a different question.

 

What would your customers genuinely appreciate discovering?

 

Perhaps they’re hoping to solve a problem.

 

Understand something unfamiliar.

 

Find inspiration for a special occasion.

 

Learn how to accomplish a goal.

 

Or simply enjoy a thoughtful idea that brightens their day.

 

These are all wonderful starting points for meaningful content!

 

Imagine you offer home organization services.

 

Someone might appreciate a few practical ideas for organizing a busy family entryway.

 

If you create handmade candles, someone might enjoy learning how to choose fragrances for different spaces.

 

And if you sell digital planners, perhaps your customers would LOVE a simple way to organize an especially busy week.

 

Notice something?

 

You haven’t started by asking what you want to SELL. You’ve started by considering what someone might genuinely LOVE to discover!

 

And that makes an important difference.

 

Because when your content begins with something meaningful to your audience, you have an opportunity to create a connection before asking anyone to consider a purchase. 

💛 Discover Wonderful Ideas in Everyday Questions!

Here’s a little secret about creating helpful content.

 

You don’t always need to search far for wonderful ideas!

 

Think about:

  • Questions people ask about your products or services.
  • Things you regularly explain to potential customers.
  • Problems your offers are designed to solve.
  • Lessons you’ve learned through your own experience.
  • Little tips that could make someone’s life easier.
  • Stories behind the products or services you’ve created.

 

Each one could become the beginning of something worth sharing!

 

For example, if you offer handmade skincare products, perhaps customers often ask:

“What’s the difference between these two products?”

“How do I choose the right option for my skin?”

“What’s the best way to use this product?”

 

Those questions can inspire helpful content that makes choosing your offers easier.

 

And if you’re preparing to launch and don’t have customer questions yet?

 

Wonderful!

 

Think about what YOU would want to know if you were discovering an offer like yours for the very first time.

 

Or explore the kinds of questions people commonly ask about your area of expertise. 

🌱 A Little Wise Content Discovery Exercise

Choose ONE product or service you offer – or would LOVE to offer.

 

Now consider:

 

What is ONE question, problem or possibility that matters to someone who might appreciate it?

 

Perhaps it’s a question you’ve already answered many times.

 

Perhaps it’s something people often misunderstand.

 

Or maybe it’s a little challenge you’ve discovered a helpful way to solve.

 

Write down your idea.

 

Wonderful!

 

You may have just discovered the beginning of your next valuable piece of content.

Wise little thought: A question someone genuinely wants answered can be the beginning of a wonderful customer connection!

✨💡🌟 Discover the 3 I's of Wise Marketing: Inspire, Inform + Impact!

Now let’s explore a simple, powerful way to think about the content you create.

 

I call it the 3 I’s of Wise Marketing:

INSPIRE. INFORM. IMPACT.

 

These three principles can help you create content that offers genuine value to your audience while supporting the business you’re building.

 

And here’s what makes them especially useful.

 

You don’t need every post, article or video to accomplish everything at once.

 

Some content may primarily inspire.

 

Other content may teach something practical.

 

And sometimes, a piece of content can bring all three together beautifully!

 

The opportunity is to become more thoughtful about what you share, why it matters + what difference it could make.

01. ✨ INSPIRE
Help People Imagine Something Wonderful!

Sometimes, the most meaningful thing you can share is a possibility.

 

A new way of looking at something.

 

A beautiful idea.

 

An encouraging story.

 

Or an experience someone would LOVE to enjoy.

 

Imagine you offer home organization services.

 

You might share a photograph of a thoughtfully organized family entryway with a message such as:

“Imagine arriving home to a welcoming space where everyone knows exactly where their shoes, bags + everyday essentials belong!”

 

Suddenly, you’re not simply talking about organizing shelves or storage baskets.

 

You’re helping someone imagine what a little more order could mean for their everyday life.

 

And perhaps they’ll begin thinking:

“Oh, I’d LOVE that!”

 

Inspiring content helps people recognize possibilities they may want to explore for themselves.

02. 💡 INFORM
Share Something Genuinely Helpful!

Now imagine taking that same idea a little further.

 

Perhaps you share three simple ways to make a busy entryway easier to manage:

  • Give everyday items a designated home.
  • Keep frequently used belongings within easy reach.
  • Create a simple routine for putting things away.

 

These aren’t complicated ideas.

 

But someone who has been struggling with a cluttered entryway might genuinely appreciate them!

 

And when you share useful information, you give people an opportunity to experience your knowledge, thoughtfulness + approach.

 

They begin discovering not only WHAT you offer, but also how you think about helping your customers.

 

Informative content gives people something useful they can understand, consider or put into practice.

03. 🌟 IMPACT
Help Your Content Make a Meaningful Difference!

And here’s where things become especially interesting.

 

What happens AFTER someone enjoys your content?

 

Perhaps they try one of your suggestions.

 

Understand something they previously found confusing.

 

Discover a new possibility.

 

Feel more confident about a decision.

 

Or recognize that one of your products or services could help them take the next step.

 

That’s the opportunity to create IMPACT!

 

And here’s an important distinction.

 

Impact doesn’t have to mean making an immediate sale.

 

Sometimes, the most meaningful impact is helping someone accomplish something useful, make a wiser decision or feel more confident about what comes next.

 

And when your business offers something relevant that could help them further?

 

You can make that next opportunity easy to discover!

 

Imagine ending your entryway organization tips with:

“And if you’d LOVE a little personalized help creating a welcoming, organized space for YOUR family, you’re warmly invited to explore my online home organization consultations!”

 

Now someone who’s interested has a natural way to continue.

 

The helpful ideas stand on their own.

 

But the invitation connects them with something relevant that your business offers.

 

Impact is about creating meaningful value – and, where appropriate, helping people recognize a worthwhile next step.

INSPIRE someone with a wonderful possibility.

INFORM them with something genuinely useful.

IMPACT their journey by helping them discover what they can understand, accomplish or do NEXT!

When you approach content this way, you’re doing more than filling a page or publishing another post.

 

You’re creating something that can serve your audience AND support your business!

Turn ONE Wonderful Idea Into Content Worth Discovering! 🦋💫

Now, let’s make this practical!

 

Imagine you’re the owner of a small online business offering home organization consultations.

 

You’ve noticed that many busy families struggle with keeping their entryways organized.

 

And you have a few helpful ideas that could make a real difference.

 

Wonderful!

 

You already have the beginning of a piece of content.

 

Here’s a simple four-step Wise Content Creation Method you can use to turn that idea into something meaningful.

Step 01: CHOOSE -
Begin With a Meaningful Idea!

Ask yourself:

What would my customer genuinely appreciate knowing, solving or discovering?

 

Your central idea could be:

“Three Simple Ways to Make Your Family Entryway More Organized!”

 

It’s specific.

 

It’s helpful.

 

And it connects naturally with the services you offer.

 

Most importantly, it’s something your potential customers might genuinely appreciate discovering.

Step 02: INVITE -
Create a Beginning That Connects!

Now consider:

What opening would help someone recognize why this idea matters to THEM?

 

Rather than simply announcing:

“Here are some organization tips.”

 

You could begin with a familiar moment:

“Does your family entryway sometimes look like everyone’s shoes, bags + jackets decided to have a little party?”

“Well, a few thoughtful changes could help make those busy mornings – and your welcome home – a whole lot more enjoyable!”

 

Now you’ve introduced a relatable situation + an inviting possibility.

 

And perhaps someone reading it will smile and think:

“Oh, that’s exactly what happens in MY house!”

Step 03: HELP -
Share Something Genuinely Useful!

Next, ask yourself:

What practical insight, example or suggestion could make a meaningful difference?

 

For example:

Give everything a home. Create designated places for shoes, bags, keys + other everyday essentials.

Make the important things easy to reach. Think about what each family member uses most often.

Create one little daily habit. A quick reset at the end of the day can help make tomorrow’s morning feel easier.

 

Simple?

 

Absolutely!

 

And that’s part of the beauty.

 

Helpful content doesn’t always need to be complicated to be valuable.

Step 04: CONNECT -
Create a Meaningful Next Step!

Now imagine someone has enjoyed your ideas.

 

Perhaps they’d LOVE to organize their entryway but don’t know where to begin.

 

And your business offers personalized help with exactly that!

 

You might conclude with:

“And if you’d LOVE a little help creating a welcoming, organized space that works beautifully for YOUR family, explore my online home organization consultations. I’d be delighted to help you discover what’s possible!”

 

Then include a link to the relevant service.

 

There you go!

 

You’ve taken one everyday customer challenge + turned it into something that can inspire, inform + create an opportunity for meaningful action.

CHOOSE → INVITE → HELP → CONNECT.

 

Four thoughtful steps.

 

One meaningful idea.

 

And a wonderful opportunity to create something that serves your customers + supports your business! 

🌟 Let's Put It All Together!

Now, imagine bringing those four steps into one complete short post.

 

Here’s how it might look:

✨ Example: 

 

THREE SIMPLE WAYS TO MAKE YOUR FAMILY ENTRYWAY MORE ORGANIZED!

 

Does your family entryway sometimes look like everyone’s shoes, bags + jackets decided to have a little party?

 

Well, a few thoughtful changes could help make those busy mornings – and your welcome home – a whole lot more enjoyable!

 

Here are three simple ideas to try:

1. Give everything a home. Create designated places for shoes, bags, keys + everyday essentials so everyone knows where things belong.

2. Keep important items within easy reach. Make it simple for each family member to find what they need without searching through piles of belongings.

3. Create one little daily habit. A five-minute evening reset can help make tomorrow’s morning feel a little calmer.

 

Because a welcoming, organized home isn’t necessarily about having more storage.

It’s about creating simple systems that work beautifully for the people who live there!

 

And if you’d LOVE personalized help creating an entryway that works for YOUR family, you’re warmly invited to explore my online home organization consultations.

[LINK: EXPLORE MY ONLINE HOME ORGANIZATION CONSULTATIONS]

Wonderful!

 

Notice what this little example accomplishes.

 

It begins with something relatable.

 

Shares practical value.

 

Introduces a helpful perspective.

 

And creates a natural connection to a relevant service.

 

The content doesn’t need to become an advertisement to support the business.

 

It simply helps interested people discover where they can continue! 

👟 Wise Pro Move – Already Creating Content?

Here’s an opportunity especially worth exploring if you’ve already launched your business!

 

Choose ONE piece of content you’ve already published.

 

Perhaps it’s an article, a social media post or a helpful video.

 

Now ask yourself:

  • Does it address something my ideal customers genuinely care about?
  • Does it share a useful insight or perspective that makes my business distinctive?
  • Is the information still accurate + relevant?
  • Is there a natural opportunity for interested people to continue exploring a related product, service or resource?

 

You may discover that a small improvement could make something you’ve already created even more valuable.

 

Perhaps you’ll add a clearer example.

 

Update information that has changed.

 

Or introduce a relevant next step that wasn’t included before.

 

Sometimes, perfecting a piece of content you’ve already created can be more valuable than producing another disconnected post!

🌟 Your Content Can Take Many Wonderful Forms!

Here’s something else I’d LOVE you to remember.

 

You don’t have to communicate every idea in exactly the same way!

 

Perhaps you enjoy writing.

 

Maybe you love speaking directly to a camera.

 

Or perhaps photographs, demonstrations or stories help bring your offers to life.

 

Your content can take many forms. 

🌷 A Short Post

A few thoughtful paragraphs can introduce an idea, answer a question or share something inspiring.

 

Our home organization example could become:

“Three little ways to make your family entryway more welcoming!”

 

Short, practical + easy to explore.

📝 A Helpful Article or Blog

A longer article gives you space to explain an idea in greater detail.

 

Perhaps you’ll share photographs, examples, practical suggestions + additional considerations.

 

Your article can also become a useful resource that interested people may discover through search. 

🎥 A Short Video

Sometimes it’s easier to SHOW something than to describe it.

 

A quick demonstration, helpful explanation or personal message can make your ideas especially engaging.

 

And you don’t need an elaborate studio to begin!

 

A clear message, good lighting + understandable sound can be a wonderful starting point. 

📸 A Photograph With a Meaningful Story

Perhaps you’ve created a beautiful handmade product.

 

Instead of sharing only a photograph + price, you might explain what inspired it, how it was made or why someone might LOVE it.

 

The story gives people another reason to appreciate what you’ve created.

💌 An Email to People Who've Chosen to Hear From You

When someone has opted in to receive your communications, a thoughtful email can help continue the connection.

 

Perhaps you’ll share a helpful tip, introduce a new resource or invite them to discover something relevant.

 

The important thing is to make your messages welcome, useful + respectful of their preferences.

💛 ONE Idea. Several Wonderful Possibilities!

And here’s the exciting opportunity.

 

ONE meaningful idea can sometimes become several useful pieces of content!

 

Your entryway organization idea might become a short post, a more detailed article, a demonstration video or a helpful email.

 

But here’s an important little distinction.

 

You don’t need to copy exactly the same message into every format.

 

Instead, consider how each format can make your idea especially useful or enjoyable for the people discovering it.

 

A short post might introduce the idea.

 

An article could explain the details.

 

A video might demonstrate the steps.

 

And an email could offer a thoughtful reminder or invite someone to explore further.

 

Each can serve a different purpose without requiring you to invent an entirely new topic.

 

And in Chapter 18, we’ll explore how to share your content thoughtfully so more of the RIGHT people have opportunities to discover it!

🦋 Make Your Content Feel Like YOU!

Now, there’s something especially important I’d LOVE you to consider.

 

With so much content being shared online, how can you make yours feel meaningful + memorable?

 

One wonderful place to begin is with your own perspective.

 

Your experiences.

 

Your knowledge.

 

Your reasons for creating what you offer.

 

And the thoughtful way you approach helping your customers.

 

Imagine two people offering similar services.

 

They may share some of the same practical advice.

 

But perhaps one has a wonderful talent for simplifying complicated decisions.

 

Another brings years of professional experience.

 

And someone else has developed a thoughtful approach through their own personal journey.

 

These differences can help make their content distinctive. 

💛 Share Your Perspective, Not Just Information!

Here’s a question worth exploring:

 

What do I know, believe or approach differently that could be genuinely useful to my customers?

 

Perhaps you’ve learned an important lesson through experience.

 

Discovered a simpler way to accomplish something.

 

Or noticed a common mistake people make when choosing a product or service.

 

You could share what you’ve learned – and why you believe it matters.

 

For example, instead of simply posting:

“Organize your home with labeled baskets.”

 

Our home organization consultant might explain:

“One thing I’ve discovered is that the most beautiful organizing system isn’t necessarily the most useful. It has to work for the people who actually live in the home!”

 

Now the reader is discovering something about the person’s approach + expertise.

 

And that can make the content more meaningful.

 

People aren’t only discovering what you KNOW. They’re also discovering how YOU think, create + help!

 

And remember, your distinctive perspective doesn’t have to come from sharing personal stories.

 

It might come from your professional experience.

 

Your methods.

 

Your standards.

 

Or the thoughtful way you’ve learned to solve problems for your customers.

🌷 Let Your Content Be Helpful Before It's Perfect!

You don’t need every sentence to sound extraordinary.

 

You don’t need every photograph to look like a magazine cover.

 

And you certainly don’t need to copy someone else’s personality to create something worthwhile.

 

Aim for clarity.

 

Accuracy.

 

Genuine usefulness.

 

And a tone that feels right for your business + the people you’d LOVE to welcome.

 

Of course, thoughtful editing and presentation matter.

 

But don’t allow the pursuit of perfection to prevent you from sharing something that could genuinely help someone!

 

Your goal isn’t to sound like everyone else. It’s to communicate something worthwhile in a way that feels right for YOUR business.

🌱 Create Content That Continues Adding Value!

By now, you may be imagining all sorts of wonderful things you could share!

 

And that’s exciting.

 

But here’s an important consideration.

 

More content doesn’t automatically mean more value.

 

You could publish something new every day without creating much of lasting usefulness.

 

Or you could thoughtfully develop one article, video or helpful resource that continues answering customer questions over time.

 

A useful article may remain relevant long after you’ve published it.

 

A clear demonstration might help many different customers understand how a product works.

 

And a thoughtful explanation of your service could become something you refer interested people to whenever they want to learn more.

 

Of course, content sometimes needs updating as information, offers + customer needs change.

 

And not every piece will continue attracting attention indefinitely.

 

But the opportunity is worth considering.

 

What could you create today that might remain genuinely useful tomorrow?

 

That’s a wonderful question to keep in mind as you decide where to invest your time + creativity.

 

And it brings us to an especially important part of creating content wisely:

 

Making sure your efforts support the customers you serve AND the business you’re building!

Your Wise Content Creation Guide 🦋

Now, my wise friend, let’s bring everything we’ve explored together!

 

Whether you’re preparing to create your very first piece of content or looking for ways to make what you already share more meaningful, these six Wise Questions can help you begin.

Your Six Wise Growth Questions 🦋

Your Wise Question

1. CUSTOMER – Who am I helping?

What to Explore

What question, problem, interest or possibility matters to my audience?

Your Wise Question

2. IDEA – What can I share?

What to Explore

What knowledge, experience, example or insight could be genuinely useful?

Your Wise Question

3. INSPIRE – Why should they care?

What to Explore

What possibility, benefit or relatable situation could capture their interest?

Your Wise Question

4. INFORM – What value will I provide?

What to Explore

What practical insight, answer or suggestion will they gain?

Your Wise Question

5. IMPACT – What difference could it make?

What to Explore

What might they understand, decide or do differently – and is there a relevant next step?

Your Wise Question

6. CREATE – What’s my next wise step?

What to Explore

What ONE piece of content will I create, and which format will best serve the idea?

✨ What Do Your Answers Reveal?

Perhaps you’ve discovered that you already have several wonderful content ideas waiting to be shared!

 

A customer question you could answer.

 

A helpful lesson you’ve learned.

 

A story behind one of your products.

 

Or an idea that could inspire someone to imagine a wonderful new possibility.

You may also discover that content you’ve already created could become even more valuable with a clearer message, a helpful example or a thoughtful connection to one of your offers.

 

Wonderful!

 

You don’t need an endless supply of extraordinary ideas. Begin with ONE meaningful idea + explore how you can make it valuable to someone else!

 

Because sometimes, a little knowledge thoughtfully shared can become the beginning of a wonderful customer connection.

🎁 A Little Extra Wise Help for Your Wonderful Boutique!

Now that you’ve discovered how to turn your knowledge, ideas + experiences into content that Inspires, Informs + Impacts, wouldn’t it be wonderful to make thoughtful content creation a manageable part of your business?

 

Well, my wise friend, I’d LOVE to share something helpful with YOU!

 

The FREE Wise & Secret Checklist Pack!

 

Inside, you’ll discover the Wise Digital Marketing Secret Checklist, with practical daily, weekly + monthly activities to help you bring greater clarity, confidence + consistency to your marketing.

 

You’ll also receive a helpful mini masterclass introducing you to the wider possibilities of building, marketing + growing your online business.

 

Because creating something wonderful is an important beginning.

 

Building a thoughtful, connected approach to marketing is how you can continue creating opportunities for your customers + your business!

🦋 Make Your Next Wise Marketing Steps Simpler!

Angela's Wise Perspective

There’s something I’ve learned through years of working with businesses, including some of the world’s largest organizations.

 

Creating content and creating business value are not automatically the same thing.

 

And this is a distinction I’d LOVE every entrepreneur to understand.

 

It’s easy to become incredibly busy creating posts, photographs, videos, articles + messages.

 

But here’s the question I believe deserves just as much attention:

What is all that content actually creating for your customers AND your business?

 

You see, content deserves to be approached as a thoughtful business activity – not simply something entrepreneurs feel they must constantly keep up with!

 

A well-developed article might help potential customers discover your business.

 

Answer a question they genuinely care about.

 

Give them confidence to explore a relevant offer.

 

And become a useful resource you can continue referring people to over time.

 

One thoughtfully created piece of content may serve several meaningful purposes.

 

And that can be far more valuable than producing a constant stream of disconnected messages without considering what they’re meant to accomplish.

 

Of course, content doesn’t need to generate an immediate sale to be worthwhile.

 

Building understanding, helping customers make decisions + creating meaningful connections are valuable outcomes, too.

 

But I believe it’s important to recognize how your content contributes to the business you’re working so thoughtfully to build.

💛 Create a Business That Works Beautifully for Your Customers + YOU

Now, imagine what becomes possible when the content you create begins working together.

 

Someone discovers your helpful article.

 

They appreciate your perspective.

 

They explore a related offer.

 

And your online boutique gives them a wonderful place to continue.

 

Perhaps another person discovers the same article weeks or months later.

 

Or a customer shares it with someone who might appreciate the advice.

 

And something you thoughtfully created once has the potential to introduce your business to more people over time.

 

Of course, no single piece of content is guaranteed to attract customers or generate sales.

 

And maintaining useful, accurate content still requires attention.

 

But the opportunity is exciting!

 

Because the goal isn’t to create a business that demands an endless supply of disconnected marketing activity.

 

It’s to create valuable content that supports meaningful customer relationships + connects naturally with the business you’re building.

 

Your content can help people discover you.

 

Your offers give interested customers something valuable to explore.

 

Your online boutique creates a welcoming place to continue.

 

And your business systems help you manage what happens next.

 

When these pieces work together, your marketing can become part of a thoughtfully connected business – not simply another demand on your time.

 

And that matters.

 

Because you’re not building an online business simply to spend every available moment creating more marketing activity!

 

You’re building something that can help support the life YOU want to live.

 

That’s why I LOVE the simplicity of Inspire, Inform + Impact.

 

It reminds us to begin with the people we hope to serve.

 

To share something genuinely worthwhile.

 

And to consider how that value can become part of a larger, connected business journey.

 

Not simply:

“What should I post today?”

 

But also:

“What could I create today that might genuinely help someone – and continue creating value for my business tomorrow?”

 

Now THAT is a wonderful way to think about building your very own Wise eDynasty! 🦋

💫👟 Your Next Wise Step

Now, my wise friend, here’s a little creative challenge I’d LOVE you to try!

 

Think of ONE wonderful idea, experience or piece of knowledge that someone else would genuinely appreciate discovering.

 

Perhaps it’s a question you could answer, a helpful tip you’ve learned or a little insight that could make someone’s day easier.

 

Now imagine turning that idea into something your customers would LOVE to read, watch or explore.

 

A short post.

 

A helpful article.

 

A little video.

 

Or perhaps a thoughtful improvement to something you’ve already created.

 

Choose ONE – and bring it to life!

 

Because that little idea you’ve been carrying around?

 

It could become something genuinely valuable to someone else.

 

You’ve discovered how to create content with purpose. Now give ONE wonderful idea the opportunity to become something worth sharing! 🦋

🎥 Let's Explore This Together! REPLACE IMAGE N LINK

Have you ever wondered what to post, write or share about your business -especially when you don’t want every message to feel like an advertisement?

 

Then come join me for Wise eDynasty Session 17: How to Create Content That Attracts Customers: Inspire, Inform + Impact!

 

We’ll explore how to recognize valuable ideas in what you already know + see how one simple idea can become something that Inspires, Informs + creates a meaningful opportunity for interested people to discover your business.

 

Whether you’re just beginning or perfecting the content you already share, I’d LOVE to explore these possibilities with you!  

Prefer to listen or watch somewhere else? [Listen to the Audio Edition 🎧]. Or, Watch on Facebook or LinkedIn.


Just imagine what becomes possible when your knowledge, creativity + experiences begin reaching people who genuinely appreciate them!

 

Someone discovers a helpful tip that makes their day a little easier.

 

Someone enjoys an inspiring story that opens their eyes to a wonderful possibility.

 

Someone finds an answer to a question they’ve been wondering about.

 

And perhaps, along the way, they discover a business offering something they’d absolutely LOVE!

 

Behind each of those moments is an entrepreneur who took the time to share something meaningful.

 

And that entrepreneur could be YOU! 

Your knowledge, ideas + experiences have value.

When you share them thoughtfully, they can create wonderful opportunities for others - and for the business + future you're building!

And remember, my wise friend:

 

You don’t need to become someone else to create meaningful content.

 

You don’t need to publish something extraordinary every day.

 

And you certainly don’t need to forget the life you’re building your business to support!

 

Begin with what you know.

 

Share something useful.

 

Let your personality + perspective shine through.

 

And keep discovering how your ideas can create value for your customers AND your business.

 

Because you’re not simply creating another post, article or video.

 

You’re sharing a little of what makes YOUR business worth discovering! 🦋 

🌷 Coming Next: Help Your Wonderful Content Travel!

You’ve discovered how to create something meaningful. Now, how can you help more of the RIGHT people discover it?

 

In Chapter 18, we’ll explore thoughtful ways to share your content, reach interested customers + build meaningful connections.

 

Because creating something worth discovering is a wonderful beginning. Helping it reach the right people opens the door to even more possibilities! 🦋

 

And as you continue creating + sharing your wonderful ideas, I hope you’ll remember something especially important.

 

Your knowledge matters.

 

Your perspective matters.

 

And the value you thoughtfully share can become part of something much bigger than a single post or article.

 

One meaningful idea can help someone today – and create another opportunity for the business + future you’re building tomorrow.

 

One wise step at a time, my friend.

Build wisely · Live freely · Love the life your eDynasty makes possible.

With Love And Hope For Your Wisest Success,

Angela van Hoeven, founder and author of wise eDYNASTY WORDS

Angela van Hoeven

Wise Mama, Wife, Founder, CEO, & Creator of eDynasties 

Angela van Hoeven, founder and author of wise eDYNASTY WORDS

Angela van Hoeven

Wise Mama, Wife, Founder, CEO, & Creator of eDynasties 

Ch. 16 · Get Discovered Through Search

Ch. 18 · Share Your Business Online

Wisely Inspire & Giggle